Case Study > Birla Open Minds
Driving 38.74% Organic traffic for Birla Open Minds with Strategic SEO
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CASE STUDY
Birla Open Minds - SEO
Organic Traffic
38.74%
Clicks
90.3k
Impressions
2.18M
Revenue Generated
3 crores
Target Keywords on Page 1
+15%
SERVICES PROVIDED
About - Birla Open Minds International, Hyderabad
Birla Open Minds International School, located in Kollur, Hyderabad, is a leading K–12 institution offering CBSE, Cambridge, and IB Career-related Programme (IBCP) curricula. Established in 2013 by the DSR Educational Society, the school emphasizes holistic development, global learning, and the “Joy of Learning” philosophy. With a platinum green-certified campus spread over 8+ acres, it offers modern classrooms, advanced labs, extensive sports facilities, and co-curricular programs. The school is known for its academic excellence, leadership training, and focus on nurturing confident, creative, and compassionate individuals.
Objective
Increase Organic Search Visibility
Improve visibility for keywords around international schools and CBSE/IB education in Hyderabad.
Boost Organic Lead Generation
Drive relevant traffic to the admissions pages to improve inquiry volume.
Improve Keyword Rankings
Rank on the first page for high-intent, curriculum-specific and location-based keywords.
Business Challenge:
Low Organic Search Visibility
Limited Organic Website Traffic
Low Lead Generation from Organic Sources
Organic Growth (Clicks & Impressions)
Total clicks
61.6K
10/1/24 - 5/31/25
40.2K
3/16/24 - 9/30/24
Total impressions
1.45M
10/1/24 - 5/31/25
962K
3/16/24 - 9/30/24
Average CTR
4.2%
10/1/24 - 5/31/25
4.2%
3/16/24 - 9/30/24
Average position
12.7
10/1/24 - 5/31/25
13.5
3/16/24 - 9/30/24
Keyword Ranking
Best International School in Hyderabad
Best CBSE School in Hyderabad
Best CBSE School in Hyderabad for 11th and 12th
Best Cambrige School in Hyderabad
Best IGCSE schools in Hyderabad
Top international schools in hyderabad
Ibcp
Cambridge schools in Hyderabad
Cambridge syllabus schools in hyderabad
Igcse schools in hyderabad
Best secondary schools in hyderabad
International schools in hyderabad
Our Approach
Technical SEO Optimization
We conducted comprehensive technical audits and implemented solutions to enhance crawlability and indexation. Additionally, banner modifications were made to include distinct calls-to-action, facilitating improved user engagement.
On-Page SEO Enhancements
Our on-page SEO efforts focused on aligning content with search intent by integrating relevant, location-based keywords and academic-focused terminology. Strategic enhancements to metadata and internal linking frameworks were implemented to improve SEO efficiency and page experience.
Local SEO Execution
Our local SEO strategy yielded measurable success, achieving top rankings in localized searches. This was supported by robust citation management, localized content production, and consistent optimization of our Google Business Profile.
Summary
8Views helped Birla Open Minds Hyderabad achieve a 38.74% increase in organic traffic and a 50% boost in first-page keyword rankings through strategic SEO, content marketing, and local SEO. Key search terms now rank in the top 10, driving higher visibility and quality admission inquiries.
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