Case Study > Deccan Chronicle
Deccan Chronicle achieve an 70% increase in organic traffic, 137.26% growth in engaged sessions
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CASE STUDY
Deccan Chronicle - SEO
Organic Traffic
70%
Organic Sessions
40%
Organic Page Views
42%
Target Keywords on Page 1
+85%
Engaged Sessions
137.26%
SERVICES PROVIDED
About Deccan Chronicle
Deccan Chronicle is one of India’s leading English-language daily newspapers, headquartered in Hyderabad, Telangana. Established in 1938, it has a long-standing reputation for delivering credible news, in-depth analysis, and diverse coverage on national and international events.
Objective
Increase Organic Search Visibility
Boost Visibility for newspaper searches in Hyderabad
Boost Organic Lead Generation
Rank higher for news-related keywords in Hyderabad
Business Challenge:
Low Visibility In Organic Search Results
Limited Organic Website Traffic
Inconsistent Content And Technical Seo Issues
Underperforming Website Speed And UX
Keyword Ranking
Current Affairs
Latest news in Hyderabad
Hyderabad news
News today
Today's current affairs
Latest current affairs
Andhra Pradesh news
Crime news India
Breaking news in India
News in Hyderabad
English newspaper
Latest Hyderabad news today
Our Approach
Technical SEO Optimization
Following detailed consultations, we successfully convinced the client to revamp the website. The redesigned site is now SEO-friendly and user-centric, leading to enhanced performance, faster load times, and a more engaging user experience.
On-Page SEO Enhancements
We optimized the site architecture with targeted keywords, improved meta tags, headings, and body content, and implemented structured data to boost search engine visibility and click-through rates.
Off-Page SEO Strategies
By securing high-quality backlinks from reputable sources, we strengthened the site’s Domain Authority, building trust and credibility in the eyes of search engines and users alike.
Summary
8Views helped Deccan Chronicle achieve an 70% increase in organic traffic, 137.26% growth in engaged sessions, through a full website revamp, targeted SEO, and content strategies. Top keywords like “current affairs, Hyderabad news” now rank in the top page of SERP, and increase digital presence in the Search engine results page
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