Case Study > Premia Academy

50% more top-ranking keywords and 266% more organic traffic in less than a year.

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CASE STUDY

Premia Academy - SEO


Organic Traffic

+266.74%


Clicks

266.74%


Target Keywords on Page #1

+50%


SERVICES PROVIDED

Search Engine Optimisation
Link Building
Content Marketing
Web Development

About Premia Academy

The Premia Academy is a progressive international school in Hyderabad offering CBSE and Cambridge (IGCSE) curricula. With a strong focus on innovation, global exposure, and experiential learning, the school nurtures future-ready learners by integrating 21st-century skills, entrepreneurship, and emotional intelligence. To match its growing reputation among parents, The Premia Academy aimed to elevate its digital presence and attract quality admission inquiries through strategic SEO initiatives.

The Objective

Increase Organic Search Visibility

Increase Organic Search Visibility

Boost visibility for international school searches

Boost Organic Lead Generation

Boost Organic Lead Generation

Drive qualified admission leads through improved traffic

Improve Keyword Rankings

Improve Keyword Rankings

Rank higher for targeted school and curriculum focused keywords

Business Challenge:

Business Challenge

Low Organic Search Visibility

Business Challenge

Limited organic website traffic

Business Challenge

Low Lead Generation from Organic Sources

Organic Growth (Clicks & Impressions)

Total clicks

3.44K

8/1/24 - 8/31/24

938

10/1/23 - 10/31/23

Total impressions

151K

8/1/24 - 8/31/24

18.1K

10/1/23 - 10/31/23

Average CTR

2.3%

8/1/24 - 8/31/24

5.2%

10/1/23 - 10/31/23

Average position

11.6

8/1/24 - 8/31/24

14.2

10/1/23 - 10/31/23

Organic Traffic Growth

premia-organic-traffic

Keyword Ranking

Keyword
Oct-23
Aug-24

Best Cambridge Schools in Hyderabad

Not Ranking
3

Cambridge Curriculum Schools in Hyderabad

Not Ranking
4

Best IGCSE Schools in Hyderabad

45
6

Cambridge Schools in Hyderabad

Not Ranking
6

Best CBSE Schools in Hyderabad

Not Ranking
7

Kindergarten Schools in Hyderabad

35
10

Best Primary School in Hyderabad

Not Ranking
10

Cambridge Curriculum Schools in Hyderabad

67
7

Our Approach

Approach

Technical SEO Optimisation

We made banner updates to highlight clear CTAs, enhancing user interaction. On the technical SEO front, we focused on resolving crawl and indexing issues to improve search engine accessibility and user experience.

Approach

On-Page SEO

We implemented a comprehensive on-page SEO strategy by integrating curriculum-specific and location-targeted keywords, aligning content with user search behavior, optimizing metadata and internal linking, and enhancing content flow for better engagement and search visibility.

Approach

Content Marketing Strategy

We adopted a smart content marketing strategy by publishing informative blogs around key topics like CBSE and Cambridge curricula. These blogs targeted high-value keywords and were crafted to resonate with both parents and educators. By optimizing them for SEO and linking them to relevant pages, we improved the site’s visibility, boosted organic traffic, and made the user experience smoother and more engaging.

Approach

Local SEO

Our local SEO strategy has resulted in strong visibility for location-based search terms, with ranking in the top 3 positions. This reflects the effectiveness of efforts such as local content optimization, Google Business Profile updates, and citation building.

Summary

8Views helped The Premia Academy achieve a 266% increase in organic traffic and a 50% boost in first-page keyword rankings through strategic SEO, content marketing, and local SEO. Key search terms now rank in the top 10, driving higher visibility and quality admission inquiries.

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