Blogging versus microblogging – Who’s winning in 2019?
Remember those days when businesses and individuals were hellbent on churning out long pieces of content? Remember how most statistics indicated that all blog posts must be over 1000…
17 Google Search statistics of 2019 that will blow your mind
Somewhere between fashion trends and marketing trends, we all grew up. The marketing world is easily comparable to the many changes in the world of fashion, isn’t it? Every now…
Facebook removes thousands of targeting options. Are you aware of the changes?
Ah, Facebook! What started off as our go-to platform a few years ago is now existing almost sluggishly. We cannot deny that despite being a great platform for advertising, Instagram,…
Is your business optimized for Google Maps?
Where do you look when you want to find hotels in a particular region? Google Maps. What do you use when you want to book a cab? Google Maps. Which…
Automation in marketing – If you aren’t automating, you aren’t on the right path
Automation. Ah, so fancy. When someone says, “I am into automation,” eyes open wide and lips form a small circle in awe. Very fascinating. And, why not? The whole concept…
Must you change your social media strategy to suit wearable technology?
Nice watch. Is it a smartwatch?” Have you either asked or been asked this question in the recent past? We are pretty sure you have. Wearable technology is slowly but…
Digital marketing trends you cannot ignore in 2019
Hey, hey, hey! How are you welcoming the New Year? We thought, along with all the cakes, fireworks, and gifts, we would discuss some trends with you as 2018 comes…
The world belongs to the story-tellers – Instagram Stories rule!
The year was 2016. The day was 2 August. The world woke up to a brand new update for Facebook’s adopted brother, Instagram – Instagram Stories. Minutes later, the Internet…
Not getting what you want from your Facebook ad campaigns?
You ideated, strategized, and came up with a wonderful Facebook ad campaign. The content and design teams came up with creatives that everyone was happy with. You set the budget,…
Web development – What are the things to remember?
Web development is best left to the experts. They can spin magic with the code! Having said that, blindly relying on a web developer to make an amazing website for…